Unpacking the Data Behind Trump and Harris’ Presidential Election Ad Spending

The 2024 presidential election offered a fascinating study in contrasting campaign strategies. Despite Vice President Kamala Harris outspending President-elect Donald Trump on advertising by $460 million, Trump secured victory.  According to existing FEC filings, Harris allocated $346 million to radio, TV, and digital ads, while Trump spent $147 million. However, ad-tracking firm AdImpact reports that […]

<p>The post Unpacking the Data Behind Trump and Harris’ Presidential Election Ad Spending first appeared on PPC Hero.</p>

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