Mark Atkeson, an international business leader, investor, entrepreneur, and author of Risky Business In Rising China joins Enterprise Radio.
This episode of Enterprise Radio is on association with the Author Channel.
Listen to host Eric Dye & guest Mark Atkeson discuss the following:
Your book documents 30 years of working in China as an American Entrepreneur-Tell us why you decided to write this book “Risky Business In Rising China” Deals Ordeals and Lessons Learned as an American Entrepreneur in A Surging Superpower grappling with growing pains.
Why did you decide on China vs American or European markets?
What is the biggest myth about doing business in China?
What are 3 things that your book can teach Americans wanting to do business in China?
Mark Atkeson is an international business leader, investor, entrepreneur, and author. A foremost expert on doing business in China, Mark managed, partnered in or provided services to Chinese-based companies for more than three decades in industries ranging from machine tools to aircraft engines, automotive manufacturing, mobile technology, startup venture investing, and aviation asset trading.
Most recently, Mark wrote and released Risky Business in Rising China: Deals, Ordeals and Lessons Learned as an American Entrepreneur in a Surging Superpower Grappling with Growing Pains, chronicling his real-life experiences managing joint ventures and startup companies in China.
Now living in California, Mark continues participating in the Chinese economy as founder and managing partner of China Aviation Partners LLC, which provides software services, market research and other consulting for China-related businesses. Mark is a graduate of Yale University and the Massachusetts Institute of Technology with master’s degrees in Electrical Engineering and Business Administration.
Website: https://www.markatkeson.com
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