Ad fatigue is a modern-day phenomenon that social media marketers can’t afford to ignore. It occurs when users become disengaged or even irritated by seeing the same or too many ads, leading to lower engagement rates and diminishing returns on ad spend. As users are bombarded with marketing messages every day, ad fatigue has become […]
<p>The post How Social Platforms Are Tackling Ad Fatigue first appeared on PPC Hero.</p>
